Features Built for Product-Led SaaS
Track customer lifecycle, not sales pipeline. Measure profitability, not just revenue. Know customer lifetime value, not just deal size.
Customer Lifecycle Stages
Every customer moves through these stages—track them automatically
Core Features
Everything you need to understand your customers and your business
Product Lifecycle Tracking
Track every customer through their natural journey: Signup → Trial → Activated → Engaged → Expanding (or Churning). No artificial sales stages.
- ✓7 lifecycle stages that match reality
- ✓Automatic stage transitions based on product usage
- ✓See distribution across stages at a glance
- ✓Identify where customers get stuck
True Customer Profitability
The only CRM that shows real profit per customer. Revenue minus variable costs (LLM usage, infrastructure) minus allocated fixed costs (salaries, tools).
- ✓Revenue tracking (auto-sync from Stripe)
- ✓Variable cost allocation per customer
- ✓Fixed cost distribution across accounts
- ✓Real margin: Revenue - All Costs
Expected Lifetime Value
Know what each customer is worth based on their lifecycle stage. Historical patterns tell you expected lifespan and projected revenue.
- ✓LTV by lifecycle stage
- ✓Churn probability modeling
- ✓Expected lifespan projections
- ✓CAC payback period tracking
Profitability-Weighted Health Scores
6-factor health scoring that weighs profitability highest. The only CRM that considers whether a customer is worth saving.
- ✓Profitability score (25% weight)
- ✓Revenue & payment health (40% combined)
- ✓Usage & engagement patterns (25%)
- ✓Support load impact (10%)
Full Cost Allocation
Track every expense and allocate it to customers. Variable costs by usage, fixed costs distributed monthly. Finally see unit economics.
- ✓Vendor bill tracking (Anthropic, OpenAI, AWS)
- ✓Usage-based cost allocation
- ✓Fixed cost pools (salaries, tools, hosting)
- ✓Monthly P&L per customer
Revenue Analytics
MRR, ARR, expansion, contraction, and churn—broken down by lifecycle stage. Know where your revenue is healthy and where it's at risk.
- ✓MRR/ARR by lifecycle stage
- ✓Net revenue retention
- ✓Expansion vs contraction analysis
- ✓Cohort-based churn tracking
The Profitability Difference
Traditional CRMs show revenue. MeanLedger shows what you actually keep.
Traditional CRM View
Looks great! But which customer is actually profitable?
MeanLedger View
Customer A is killing your margins. Time to adjust pricing or usage limits.
How It Works
Connect Your Revenue
Link your Stripe account. We automatically sync subscriptions, invoices, and payments. Your revenue data flows in real-time.
Send Usage Events
Your product sends usage events (API calls, sessions, tokens used) via our simple API. We track which customers are active and what they're costing you.
Enter Your Costs
Add your vendor bills (LLM providers, infrastructure) and fixed costs (salaries, tools). We allocate them to customers based on usage.
See the Truth
Every customer shows lifecycle stage, revenue, costs, profit margin, health score, and expected LTV. Know exactly who's worth your time.
Simple Integration
Connect your existing tools. No complex setup required.
Stripe
Auto-sync subscriptions, invoices, and payments
Usage Events API
Send product usage data for lifecycle tracking
Webhooks
Get notified of lifecycle changes and health alerts
Ready to know your real numbers?
Stop guessing which customers are profitable. Start knowing.